Service expected to go live in January 2009 and will allow visitors to stream content on-demand for free or purchase music tracks with pre-roll, mid-roll and post-roll ads.For many inside the UK and out the BBC has some of the best music programming around (my personal favorite is Radio 1's Breezeblock). Unfortunately, up until now fans have had to rely on manually recorded shows which oftentimes aren't exactly made with the highest of quality in mind. BBC Worldwide has decided to join the digital music revelation and make use of their ample section of music programming by allowing visitors to stream and download content. It will be free to stream audio and video music content while track downloads are rumored to start at around 79 pence ($1.40USD). All downloaded content will be DRM-free, but will contain pre-roll, mid-roll and post-roll ads. "We're exploring a range of opportunities around direct to consumer websites and the utilization of the BBC music archive," said a BBC Worldwide spokesperson. "At present, no launches have been approved." Considering that the BBC is a public service broadcaster it should've been prompted long ago to make more of its content available to the masses, if even only UK citizens. Perhaps the BCC finally remembered the 6th of its half-dozen stated "Public Purposes" which is "Delivering to the public the benefit of emerging communications technologies and services." It reads in part:
In any case, it'll be interesting to see the service go live next year. It seems fairly late in the game to be creating a digital music service, but better late then never I suppose. jared@zeropaid.com |
 
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