Apr 7 2007

Apple TV Hacks: What Is Steve Jobs Thinking?

  • Written by soulxtc
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Apple Inc is a ship that leaks from the top, and its PR department is generally careful not to give anything away without a very good and self-serving reason.

So it was a bit of a surprise yesterday when someone at Apple went on record to tell Engadget that the company was not using backdoors or surreptitious software updates to shut down Apple TV hacks (see here).

As you may recall, there’s a small growing community of Apple TV hackers and Mod’ders who’ve been fiddling with the machine ever since it arrived (see my earlier report here). Engadget’s query had to do with reports that some of those hacks had disappeared overnight, leading to paranoid speculation on Digg about what Apple might be up to. Cooler heads assumed that some kind of automatic error correction routine was at work, and the issue died down. (see here)

So why did Apple feel obliged to say anything at all?

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