EarthLink and TiVo are joining forces to sell a package featuring EarthLink’s high-speed Internet and TiVo’s digital video recorders.
Customers who sign up for EarthLink’s DSL (digital subscriber line) Internet access will be offered a TiVo Series 2 device and TiVo’s service, with rebates on the cost of the DVR, according to an EarthLink representative. The companies will start offering the option to new and existing EarthLink customers later this spring, the representative said Tuesday.
The deal gives TiVo a prominent partner for getting its technology into people’s living rooms, said Naveen Chopra, vice president for corporate development at TiVo. The company has had high-profile agreements in the past with companies like DirecTV, but DirecTV no longer distributes TiVo boxes to its customers. TiVo and Comcast are scheduled to begin their own partnership later this year.
EarthLink offers similar bundles with VoIP (voice over Internet Protocol) services as a way of competing with the bigger telecommunications companies like Comcast. This deal gives EarthLink another way to make its services stand out among the crowd, Chopra said.
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