PlayStation 3 Likely Missed Sales Target

Sony’s long-awaited PlayStation 3 may have missed its global shipment target and been beaten in its home market by rival Nintendo’s surprise hit Wii video game system, new figures show.

The results herald more bad news for Sony Corp., which is struggling to maintain its dominance in video gaming amid a three-way battle with Nintendo and Microsoft Corp.’s Xbox 360.

Sony sold 466,716 PlayStation 3 units in Japan from its Nov. 11 domestic launch date to the end of December, according to a market survey released Tuesday by Japanese computer game publisher Enterbrain Inc. The figures fall short of the 1 million consoles Sony predicted it would ship domestically by year’s end.

Earlier this week, Sony said it met its shipping target of 1 million PS3s in the United States in 2006. But the combined U.S. and Japan total puts the company well below its global shipping goal of 2 million.





  1. mountain_rage

    Personally I never understood the theory behind the ps3 marketability. Sony said themselves they only expect to make a profit from it in 2010. So how does it make sense to try and profit from a console for only about 2-3 years?

    Reply · Jan. 14 2007 at 1:40 am
  2. Signa

    hey did anyone hear about the fake PSP blogs sony put up to try to push more units for christmas?

    funny because the DS is still sold out from christmas at my store.

    Reply · Jan. 12 2007 at 3:08 am

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