Oct 17 2006

MTV will distribute videos on Baidu

  • Written by soulxtc
  • No Comments

MTV and search engine Baidu on Tuesday unveiled a venture to distribute music videos via the Internet in China, boosting the music video channel’s exposure in a market where regulation has limited its presence.

The companies said they will begin by offering 15,000 videos and MTV programs such as “Pimp My Ride,” charging for some, while others will be free. They also will distribute programs from MTV’s sister network Nickelodeon.

The deal lets MTV, a division of Viacom Inc., raise its profile in China’s fast-growing media market, while Baidu, China’s biggest search engine, expands its sideline in entertainment offerings.

“Expanding the reach of our brands and content through Internet and mobile is integral to our China strategy, and China is critical to our global digital strategy,” said Bill Roedy, vice chairman of MTV Networks, speaking at a news conference.

Related Posts

  1. Google Buys YouTube for $1.65 Billion, Grabs Lead in Web Videos
  2. IFPI Suing Major Search Engine for $9 Million
  3. Google Launches Free Music Service in China
  4. EMI launches free music streaming service in China
  5. Apple sells a million videos in new service
Zeropaid on Facebook

This website uses IntenseDebate comments, but they are not currently loaded because either your browser doesn't support JavaScript, or they didn't load fast enough.

Trackbacks url:

Leave a Comment...

Giganews Newsgroups


1 Star2 Stars3 Stars4 Stars5 Stars Loading ... Loading ...

  • john o: would appreciate an invite to iptorrents as demonoid is still down. if i am lucky then Thank U. ...
  • Lethal: 1337x.org is owned by a two faced, retarded, 55 year old child molester named "Mustangx". He will promise you ...
  • malcolm hume: The times are getting shorter though, used to be forever before a video release and now it's a couple of months. So...
  • malcolm hume: The whole release schedule thing is annoying, but it helps them pay for the movies and minimize the risk. Most of the m...
  • malcolm hume: They're not trying to stop piracy altogether. They know there's a few people who will go to the trouble to do ...
  • malcolm hume: The other thing is, the basic system we have is Capitalist. Trying to change that by making artists conform to a seperat...
  • malcolm hume: Well, the first one is mob rule and I think if we go down that road we'll have a lot more probelms than not being a...
  • malcolm hume: Ummm, no? ...
  • sdsd