Bleep’s success may represent a growing trend away from global download firms. iTunes is “the Tesco of the music marketplace with all the hits, but people would rather go for something a bit more alternative, with a bit more heart and soul,” said one industry insider.
The might of iTunes has been challenged after an independent download site run from Kentish Town, UK, was voted the UK’s best online music store.
Bleep.com, set up two years ago by British record label Warp Records, beat Apple’s (Nasdaq: AAPL) Latest News about Apple iTunes and Napster to win the award at the annual BT Digital Music Awards.
Like iTunes, Bleep.com offers single track and album MP3 downloads, but focuses on indie-rock and electronic music found on independent labels — including Franz Ferdinand’s Domino and Bjork’s One Little Indian.
Record industry insiders said Bleep’s success represented a growing trend away from the global download firms.
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