It’s only been a week since Disney plonked a load of movies on Apple’s iTunes store, but already the studio is squeaking about how well it’s all going.
“We are very, very bullish on consumption of electronically delivered media,” CEO Robert Iger told Wall Street analysts Tuesday.
Disney said it has already flogged around 125,000 downloads of the 75 films currently available at between $9.99 and $14.99, netting it $1m in sales. Revenues of $50m are likely in the first year of the arrangement, he predicted with some fairly basic sums.
More Disney movies are on their way to iTunes, subject to legal clearance.
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