Aiming to solidify its dominance in digital media, Apple began selling movie downloads from Disney on Tuesday and introduced a device to take music, movies and photos from PCs to the TV.
At an event in San Francisco, Apple CEO
Steve Jobs also announced upgrades across its line of iconic iPod music and video players.
“Apple basically made its claim on the living room,” said Gene Munster, an analyst at equity firm Piper Jaffrey. “The $100 million question for companies has been how to get content into the other room, simply.”
Many competitors, including Microsoft, sell devices to transfer media from the PC to TV, but “Apple has the advantage because of iTunes,” Munster says.
Tags: apple, itunes, itv
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