Everyone who has been following the tech scene knows that the first company to offer mainstream music in unrestricted MP3 format will see a huge spike in their business and may garner lasting dominance. There is widespread dissatisfaction with the draconian DRM that the mainstream online music providers (iTunes, Napster, Yahoo! Music, etc) have been imposing upon their customers. However, music and movie company execs seem not to realize that making the customer happy is what brings them increased business. Thus, they are trying to fight the losing game of putting cracked DRM protections on their products. This is utter foolishness that antagonizes their legitimate customers, but does nothing to stop piracy. The pirates are the pros at cracking DRM and have done so for some time. It is not difficult for them to extract unencrypted content from DRM’ed files. However, for the average Joe who wants to transfer his music to a CD or portable music player, or transfer a DVD to his laptop, it’s incredibly difficult. The serious pirates aren’t stopped, but those that simply want to engage in Fair Use of the product for which they paid are up a creek.
I am a member of Yahoo! Music Unlimited To-Go. I received an email from them asking me to participate in a customer survey. I was delighted to see the two following questions in the survey:
If Yahoo! Music offered an unrestricted MP3 file format for music downloads, how likely would you be to use it?
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