Music retailer Tower Records is preparing to take the shrink-wrap off its digital download store on Tuesday, when Tower.com/Digital goes live with a comprehensive service powered by Puretracks.
Tower will market the digital alternative across all media in tandem with the chain’s retail business, which comprises 89 stores in the United States.
Initially the store will offer a catalog of 1.2 million tracks priced at 99 cents each or $9.99 for an entire album. Artist information and other related material is provided by Muze.
Tower Records chief marketing officer Russ Eisenman said the digital store fit perfectly with Tower’s history of offering music in all formats that prevailed throughout its 45-year history.
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I’m surprised because it’s Tower and it’s not $5 per track.
I thought they went out of business anyway.