DirecTV satellite subscribers will be able to tune in several XM Satellite Radio channels free beginning in November, XM announced Thursday, escalating the Washington company’s war with New York rival Sirius Satellite Radio.
DirecTV is the nation’s leading satellite service with more than 14 million customers. Starting on Nov. 15, they will receive 72 of XM’s music and talk channels, including the adult-oriented "High Voltage" channel, which features shock jocks Opie & Anthony, fired from WNEW in New York for broadcasting a couple claiming to have sex in St. Patrick’s Cathedral.
"DirecTV offers a fantastic platform for people to experience some of the amazing content we offer on XM," Patricia Kesling, XM’s senior vice president of marketing and operations, said in a news release. "We know from experience that when people get to sample XM, they want to become XM subscribers."
