Apple Computer on Wednesday celebrated the first birthday of its iTunes Music Store by unveiling more than a half-dozen new features for the popular online music service. The company also touted the fact that more than 70 million songs have been purchased to date from its online service. But while that figure is large, it falls short of the 100 million songs Apple had earlier projected the service would achieve in its first year, due to slower-than-expected adoption of the service and concept.
Nonetheless, Steve Jobs, Apple’s CEO, said he was pleased with the performance. “iTunes has exceeded our wildest expectations during its first year, charting a new direction for the music industry,” Jobs said in a statement.
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