Tempe-based Limelight Networks, a leading end-to-end digital delivery network, announced today it has recently deployed a pioneering technology that allows online music users to download an unlimited number of songs with a single mouse click, in contrast to multiple clicks typically required per individual song. Limelight Networks’ patent- pending BulkGet technology offers online music retailers the ability to provide consumers with fast access to complete CDs and song tracks, as well as intuitive media storage and retrieval capabilities.
“Traditionally, online music consumers could only download one object or song at a time. If a user wanted to download an entire CD with 15 songs, it could literally take up to 100 mouse clicks just to download and store that CD in a desired location,” said Nathan Raciborski, BulkGet inventor and chief technology architect for Limelight Networks. “Our BulkGet technology enables users to conveniently download as many songs as they want with a minimal number of mouse clicks.”
BulkGet technology makes legal media downloading more manageable by removing the multiple-click barriers thereby enhancing a customer’s online experience and driving return visits. In addition, BulkGet has intelligence to optimize downloads based on a user’s connection speed as well as a “resume” feature that captures remaining content should an Internet connection be lost in the middle of a download.
Limelight Networks provides digital delivery services to leading Internet music companies such as MusicMatch, Radio Free Virgin, Real Networks, and Jimmy Buffett’s Radio Margaritaville. Through in-depth experience working with such Industry players and a unique understanding of online music trends, Limelight Networks recognized the need to create a better download experience for end-users that content providers could deploy quickly. BulkGet was the solution.
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