Also hints that record companies should get a cut of concerts, merchandising, sponsorship, song-writing, etc to make up for declining revenue in other areas.
Max Hole, President, Asia Pacific Region and Executive Vice-President, Marketing and A&R for Universal Music Group International recently gave his insight as to what he sees for the future of record companies.
He provides some rather interesting observations in that he firmly feels that the artist and record label relationship is essentially unchanged despite the fact that the music distribution model has.
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