soulxtc
August 9th, 2006, 07:13 AM
A Chinese entrepreneur has registered an image of French captain Zinedine Zidane headbutting Italian defender Marco Materazzi in last month's World Cup final as a trademark for clothing, shoes, hats and beer products, according to reports.
Zhao Xiaokai hopes to sell the mark for US$125,000, reports Chinese news site Xinhua Online. The image is a silhouette, apparently in an attempt to avoid infringing Zidane's image rights.
Click here to find out more!
Zidane has fought to protect his image rights before. Last year he and four other soccer stars – David Beckham, Luis Figo, Raul and Ronaldo – joined their club, Real Madrid, in filing infringement suits against seven online bookies that allegedly used their names and images in online marketing material without consent.
It is possible that Zidane and Materazzi will argue that Zhao has no rights to trademark the head-butt image, even as a silhouette, given they arguably are still recognisable.
http://regmedia.co.uk/2006/08/09/zidane_headbutt.jpg
http://www.theregister.co.uk/2006/08/09/zidane_headbutt_trademark/
Zhao Xiaokai hopes to sell the mark for US$125,000, reports Chinese news site Xinhua Online. The image is a silhouette, apparently in an attempt to avoid infringing Zidane's image rights.
Click here to find out more!
Zidane has fought to protect his image rights before. Last year he and four other soccer stars – David Beckham, Luis Figo, Raul and Ronaldo – joined their club, Real Madrid, in filing infringement suits against seven online bookies that allegedly used their names and images in online marketing material without consent.
It is possible that Zidane and Materazzi will argue that Zhao has no rights to trademark the head-butt image, even as a silhouette, given they arguably are still recognisable.
http://regmedia.co.uk/2006/08/09/zidane_headbutt.jpg
http://www.theregister.co.uk/2006/08/09/zidane_headbutt_trademark/